IT as the Core of Innovation and Business Growth
The days when providing IT Services meant simply configuring systems are long gone. Today, the priority is understanding clients – their needs and business models – and to develop solutions that accelerate their growth and competitiveness. Only then can we design technology that delivers real added value and has a positive impact on business performance.
By: Tilen Čuk , Director of Service Management, DevOps, and Agile Practices
There are enormous opportunities in automation, but the greatest potential lies in data processing. Today, we have the capability to monitor vast volumes of data that provide a true picture of the state of the organisation. Data can uncover trends, narratives, and facts that we often perceive differently through subjective judgement, or overlook entirely. Sometimes these insights act as a painful mirror; other times they confirm excellent results. In both cases, they are immensely valuable. The ability to process data and identify opportunities for process optimisation represents the biggest lever for growth and competitive advantage.
We work extensively with corporate IT departments, where our solutions have helped automate and modernise key processes. Without these improvements, risks would increase, costs would rise uncontrollably, and the threats of cyberattacks and operational errors would multiply – in some cases, the company could even lose its key IT talent. In practice, entire departments sometimes leave, putting core business operations at risk. Our projects minimise these risks and transform IT from a cost centre into a driving force of digital transformation.
Comprehensive management of IT is therefore no longer an operational concern, but a strategic imperative. When services, infrastructure, data, and security are managed in an integrated and transparent way, IT gains the stability needed to innovate. Clear ownership, standardised processes, and measurable performance enable organisations to scale faster, respond to change with confidence, and support business objectives without friction.
In this context, well-managed IT becomes a multiplier of growth. It empowers teams, shortens time to market, and ensures that new initiatives are built on reliable foundations rather than short-term fixes. Companies that approach IT holistically do not simply run their systems more efficiently, they create the conditions for continuous improvement, resilience, and long-term competitive advantage.
“We are seeking comprehensive solutions, and the future will belong to those who deliver them quickly, reliably, and with clear business value. This is exactly what we strive for at Smartis: not as an implementer of a single application, but as a partner capable of delivering integrated technology that becomes a true driver of progress.”
The Role Of Artificial Intelligence
Today, the role of artificial intelligence is exceptional, as it has become accessible to everyone. It enables repetitive tasks to be completed faster and with less effort, while leaving humans to focus on work that demands critical judgement and complex decision-making. It allows companies to test ideas more rapidly, simulate scenarios that were previously too costly or risky, and develop services that are more personalised and aligned with user needs.
Added Value Of Smartis
In the past, clients approached us with very specific requirements and tasks – they wanted us to deliver a precisely defined solution. Today, the dynamic has shifted. They expect guidance, for us to advise them, based on experience, where to direct their energy and resources, which projects to prioritise, and which best practices to adopt. They also expect us to challenge them – to identify where their uniqueness is a real advantage, and where it is wiser to rely on proven approaches. Our role is therefore no longer purely implementation-based, but increasingly advisory and partnership-driven.
The added value of Smartis lies in three key dimensions. First, in our people – we invest heavily in their development and give them the autonomy to advise clients in their best interests. Second, in the depth and range of our expertise. When a client works with a Smartis team, they are not working with a single group, but with the entire company, as we can always engage additional specialists from different fields. Third, we aim to apply the solutions and processes we recommend in our own operations – ensuring our advice is not theoretical, but tested and proven in practice.
The Road Ahead
Business services will become more connected and more user-friendly. Today, when users want to know, for example, what the projected margin increase will be in Eastern European markets over the next years, they look for answers across ERP, CRM, databases, and other systems. In the future, they will no longer interact with separate applications, but with a single integrated environment.